Maria Sharapova, the beautiful, charming, strongth tennis player and number one iconic fashion sport star came strong with her another preciouse product "Sugarpova". It's quit interesting because very view sportman/woman who produce another product that not very close to related with their profession. From this candy, Sharapova may share her warm, adorable, and smooth embrace for the others. The 4 grandslam winner actually always being an icon for the fashion of tennis. But with this candy, it is represented how this young woman become more productive.
According to a Bloomberg report,
Sharapova is set to more than double her initial investment in the
candy company in just the first year as projections skyrocket for the
gummy candy introduced in the United States in August.
Sharapova put up $500,000 for the candy company, chump change for an
athlete as marketable as the 2012 French Open champion, but the
25-year-old gets somewhere around $1.10 per bag sold of the $5.99 bag of
gummy candy and people seem to be interested.
We don’t really have a big budget at all for marketing and
advertisement,” Sharapova said. “So it’s pretty incredible that the
awareness that it has so far is where it is."
How is it taking off? I hope you're sitting down, but social media has been a huge help.
If it was me, and I made $1.10 off every bag of this candy sold, I'd
be sitting in candy shops wherever I went pushing this stuff like a guy
with watches inside his jacket.
Hopefully, this candy can be sparkling as Sharapova success of winning all 4 grandslam titles. Unfortunately this candy doesn't sell in Indonesia. So, Sharapova, would you come in Indonesia with a bag of this candy for me? :p *crossfinger
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